Digital Marketing Executive

Job Description

Digital Marketing Executive

Type : Full Time

Location : New Delhi

Experience Required : 4 Year(s)

Industry : IT-Software/Software Services

Preferred Skills : Content Marketing Digital Marketing Social Media Marketing

Job Description :

-Developing and managing inbound and outbound digital marketing campaigns on his/her own.

-Review new technologies and keep the company at the forefront of developments in digital marketing.

-Understand the business goals/objective/brief of any given project and identify apt online channels of digital to   achieve these goals and objectives.

-Devising strategies to drive online traffic to the targeted website. Improving the usability, design, content and   conversion of the website

-Campaigns (customer acquisition, drip and nurture), SEM/SEO/SMM, and content marketing.

-Managing social media platforms including Twitter, Facebook, LinkedIn, YouTube, Slideshare.

-Managing online brand and product campaigns to raise brand awareness.

-Evaluating customer research, conditions and competitor data.

-Promoting the company updates through blogs, podcasts, video, eBooks, newsletters, whitepapers, SEO, social   media marketing, and other forms of content marketing which serve to bring customers in closer to the brand.